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Motivation can be defined as reason for action, directing human behaviour Princeton University WordNet, 2009, or as Mill and Morrison put it: Motivation occurs when an individual wants to satisfy a need 1985, p. 4, transforming needs, aware and unaware, to wants. This approach is based on Maslows hierarchy of needs figure 2. As mentioned in the introduction, manifold studies about motivation in tourism do already exist, trying to explain why people travel or why tourists participate in particular activities Kay, 2003, p. 600. Overall, Kay 2003 identified four main approaches to tourist motivation: Needs based, values based, benefits sought or realized, and expectancy theory.

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Outhwaite. A. and C. Black, London, 1931, 126p. leaves ofplates. 3rd print.

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When assessing the effectiveness of any business strategy, its wise to ask certain questions before moving forward:AdvertisingHas a target solution to the problem been identified?What is the ideal response time for achieving the goal?Does the cost balance out with the benefit?Looking at these questions, a leader should ask to what extent a method, tool, or resource meets the above criteria and achieve the desired effect. If the subject in question doesnt hit any of these marks, then productivity will likely suffer. Efficiency in Success and ProductivityEfficiency is going to account for the resources and materials used in relation to the value of achieving the desired effect. Money, people, inventory, and perhaps most importantly time, all factor into the equation. When it comes to being effective vs efficient, efficiency can be measured in numerous ways. In general, the business that uses fewer materials or that is able to save time is going to be more efficient and have an advantage over the competition.

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You and thousands of others. There is no magic potion or tricks to SEO. I hate to bore you but SEO is just math. If you know how Google does their math to rank websites then guess what?Your on your way to the first Google search results page and an increase in sales big time. I found a few websites that are extremely helpful to the internet marketer and website owner. If you are having a problem with your website not showing up in Google search for your products, then you might as well not even have a website.

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